Queue-It Avoids Website Crashes Through Better Management

Forbes Innovation Consumer Tech Queue-It Avoids Website Crashes Through Better Management Wayne Rash Contributor Opinions expressed by Forbes Contributors are their own. Wayne Rash is a technology and science writer based in Washington. Following Mar 13, 2023, 05:09pm EDT | Press play to listen to this article! Got it! Share to Facebook Share to Twitter Share to Linkedin Website traffic always seems to be going up getty In the wake of significant website crashes due to overwhelming traffic, such as Chipotle, Japan Airlines, Coinbase, Ticketmaster and HBO, companies need to find ways of managing expanding online traffic.

Businesses face the challenge of managing high traffic volumes during peak periods, such during new product announcements or big discounts. This is where Queue-it comes in. The company offers a cloud-based virtual waiting room platform that enables businesses to manage online traffic spikes while providing a fair and transparent experience for customers waiting to access a given website.

Queue-it’s technology is designed to handle any size traffic load. According to Patrick Spring, the company’s Vice President of Marketing, “we work with companies around times in which they have a huge peak in traffic. We work with them at the point in which their systems are kind of being pushed to their limit.

We help them manage the situation and ensure a good user experience while they’re doing it. ” The platform queues website visitors based on pre-set parameters such as traffic load, website capacity, and user behavior. When a visitor attempts to access your website or application, Queue-it automatically checks if the traffic load is beyond the website’s capacity.

If it is, the visitor is placed in a virtual waiting room and assigned a unique queue number. During this waiting period, the visitor can monitor their position in the queue and see their estimated waiting time. Spring said that once the website or application capacity can handle more traffic, Queue-it redirects the visitors from the waiting room to the website or application in a fair and controlled manner.

Traffic Spikes Web traffic can be managed and controlled getty MORE FOR YOU The ‘Backsies’ Billionaire: Texan Builds Second Fortune From Wreckage Of Real Estate Empire He’d Sold Oppo Find N2 Flip Is What The Galaxy Z Flip 4 Should Have Been The Best Tower Fans To Help You Stay Cool During The Sweltering Summer Months Traffic spikes during peak periods can be both a blessing and a curse for businesses. On the one hand, they show high demand for a product or service. On the other, they can lead to website crashes, poor user experiences, and lost sales.

Queue-it helps businesses handle online traffic spikes in a way that both ensures a smooth customer experience and maximizes revenue. The company’s technology manages more than just website traffic. Spring said that it also ensures that websites or applications can handle high volumes of visitors without crashing, thus minimizing the downtime risk while ensuring a better customer experience.

Customers can continuously monitor their position in the queue with their updated estimated waiting times. By handling traffic spikes efficiently, it maximizes revenue during peak periods, such as during flash sales or high-demand events, where every second counts in terms of securing a purchase. The platform also provides clients with significant insights including online traffic patterns, user behavior, and queue performance.

This data can be used to optimize website capacity, improve user experience, and inform marketing strategies. “We’re layering the digital freeways,” Spring said. “But it’s still those endpoints, those nodes where people get dumped off onto the exit ramp that are a bottleneck.

When your freeway is clear and it’s running as it should be, both the client and the customer experience are transformed. ” Follow me on Twitter or LinkedIn . Wayne Rash Editorial Standards Print Reprints & Permissions.